You are currently viewing 11 Top AI Social Media Tools to Boost Your Marketing Strategy in 2024

11 Top AI Social Media Tools to Boost Your Marketing Strategy in 2024

11 Top AI Social Media Tools to Boost Your Marketing Strategy in 2024

AI Social Media Tools have become essential in today’s digital age, where social media is a crucial part of any successful marketing strategy. With the rise of artificial intelligence, there are now powerful AI social media tools available to help you streamline your social media efforts and drive results like never before. By incorporating these AI social media tools into your marketing strategy, you can save time, increase engagement, and ultimately grow your business.

These tools offer a wide range of features that can help take your social media game to the next level, from content creation to scheduling and analytics. By leveraging AI social media tools, you can save time, increase engagement, and ultimately grow your business.

In this article, we’ll be highlighting some of the top AI social media tools that can help you achieve your marketing goals. So, let’s dive in and explore these game-changing tools that are revolutionizing the world of social media marketing.

We strongly recommend that you check out our guide on how to take advantage of AI in today’s passive income economy.

1. Okoya: Best All-in-One Social Media Marketing Platform

Streamline Your Marketing Campaigns with Okoya

Okoya is an all-in-one marketing solution that helps you effortlessly create, automate, and manage social media marketing campaigns. With Okoya, you can jumpstart the design process with a built-in template library packed with fully customizable designs for your marketing campaigns.

Thanks to the platform’s intuitive drag-and-drop editor, you can easily design content using custom fonts, colors, backgrounds, and layouts. Okoya’s AI copywriter feature allows you to level up your social media marketing by generating engaging captions and suggesting relevant hashtags in seconds.

This powerful AI social media tool also offers a link shortening feature, enabling you to shrink your URLs directly within the caption editor, shorten links in bulk, and even generate QR codes. Beyond captions and hashtags, Okoya’s AI copywriter helps you generate compelling copy content in 26 languages for all your marketing campaign needs.

With Okoya, you can post simultaneously to all your favorite social channels like Facebook, Instagram, Twitter, and LinkedIn to maximize your reach. The platform’s built-in suggestions for improvement allow you to effortlessly monitor your campaign’s performance and fine-tune your marketing strategy.

2. Ad Creative: Best Ad and Social Media Post Generator

Unleash the Power of Personalized Creatives with Ad Creative

If you want to give your business an unfair advantage with social media creatives personalized for your brand, generated by highly trained artificial intelligence, then Ad Creative might be the perfect AI social media tool for you.

Ad Creative is a platform that helps you generate creatives for your social media platforms or pay-per-click campaigns based on your ad account data and millions of data points from other advertisers. Simply enter some basic information about your business and target market, and let Ad Creative work its magic.

One of the unique features of this software is that the longer you use it, the better results you’ll see. After just a few days or weeks, depending on how much content you already have, there won’t be any limits to what Ad Creative can create for you.

3. BuzzSumo: Best Social Media Content Research and Discovery Tool

Uncover Valuable Insights with BuzzSumo

BuzzSumo is a powerful and intuitive content marketing platform that can help you uncover the best content engagement and outreach opportunities across social and search. With its five core parts – Discovery, Content, Influencers, Monitoring, and Projects – BuzzSumo offers a comprehensive suite of tools to tackle a range of tasks.

The Discovery section of BuzzSumo is particularly impressive, offering thousands of content ideas at your fingertips through its powerful search capabilities. With Trending, you can stay ahead of breaking news and emerging trends, while Topics can generate endless streams of ideas based on a single term.

BuzzSumo’s Content section allows you to search billions of articles and social posts by topic, page, or domain to see what has performed best by any metric. The platform’s analysis features enable you to compare topics, track trends over time, identify top formats, and find the best times to publish.

With Influencers, you can easily target social influencers by a specific platform to help promote your content. BuzzSumo’s Monitoring section offers powerful web text analysis to find matches for any keyword published in online media, allowing you to track mentions of your brand, products, or other critical terms.

4. SEMrush: Best All-in-One Digital Marketing Platform

Integrate Your Social Media Management with SEMrush

SEMrush is best known for being an inclusive SEO software platform, but it also incorporates a couple of useful AI social media tools for management across Facebook, Twitter, Instagram, Pinterest, LinkedIn, and Google My Business.

The Social Media Poster allows you to schedule and post to these different social media platforms. It includes an image editor, UTM builder, and link shortener for customizing your posts, which can then be published immediately or according to an automated schedule.

SEMrush also offers the ability to manage ads specifically across Facebook, Instagram, Facebook Messenger, and the Audience Network. The Social Media Tracker allows you to track cross-platform engagement with users, enabling you to collect analytics for reports in a single dashboard.

The biggest strength of SEMrush is the fact that it allows you to integrate your social media management with your overall SEO and marketing strategy, providing a useful platform that brings everything together in one place.

5. HighLevel: Best for Marketing Agencies

Empower Your Agency with HighLevel’s White Label Solution

HighLevel is a white label sales and marketing automation software designed specifically for digital agencies and consultants. The platform offers a social media marketing platform that allows you to draft content, get it approved, and post it ahead of time.

Recently, the founders of HighLevel released AI-based posting suggestions powered by OpenAI, making it an even more powerful AI social media tool. The platform is integrated with Google My Business, Facebook, and Instagram, with plans to roll out integrations with LinkedIn, Twitter, and Pinterest as well.

What sets HighLevel apart as the best solution for marketing agencies is its fully white-labeled platform. You can brand the platform and mobile app with your custom domain, logo, and company colors, and then resell it to your customers for a monthly subscription that goes straight into your agency’s bank account.

6. Brand24: Best Social Media Listening Tool

Stay Informed with Brand24’s AI-Powered Monitoring

Brand24 is a simple social media monitoring solution trusted by thousands of companies of all sizes. This AI social media tool uses artificial intelligence to identify and analyze online conversations about brands, products, and competitors across the web.

With Brand24, you can stay updated on what’s being said about your business online, gain customer insights, engage communities, identify sales leads, improve social customer service, reach out to influencers, and monitor your competition.

The platform covers all major social media networks, blogs, forums, web news sites, podcasts, and newsletters. Brand24 helps you avoid social media crises by answering problematic questions and comments before they escalate, and allows you to discover new reviews and brand mentions to boost your communication.

7. Sprout Social: Best for Social Media Competitor Analysis

Gain a Competitive Edge with Sprout Social

Sprout Social is primarily known as a one-stop shop for managing and scheduling all of your social media accounts through one simple-to-use platform. However, it doubles as a powerful competitor analysis tool, making it a valuable AI social media tool for businesses.

Sprout Social enables you to understand competitive performance on social media from multiple angles and data points. You can use Sprout’s suite of competitive reports to assess and optimize your social strategy with rich data points, sorting by various demographics and geographic measures to quantify exactly what content is working for your competitors.

The platform’s social media listening tool, powered by artificial intelligence and machine learning technology, sifts through millions of data points to deliver the trends, insights, and key learnings you need in seconds. It also helps your company respond to customers by directing messages to the people within the organization who need to activate them.

8. Best Content Repurposing Tool

Maximize Your Content’s Potential with

If you’re looking to boost your social media presence without spending endless hours publishing videos to multiple platforms, then is the perfect AI social media tool for you. This user-friendly content automation platform makes it easy to repurpose your videos from YouTube, TikTok, Instagram, Facebook, Zoom, Google Drive, and Dropbox into over 20 different pieces of content.

With, you can automatically publish your content in horizontal, vertical, square, or audio format to all your favorite social media platforms. The clean and intuitive dashboard makes setting up automation a breeze – simply select your content sources and destinations, and let do the rest.

9. HubSpot: Best CRM and Social Media Marketing Platform

Harness the Power of HubSpot’s All-in-One Solution

HubSpot’s social media software is a suite of social media management tools available under the Marketing Hub. This AI social media tool aims to save time by prioritizing the social connections you place the most value on across a range of social media platforms such as Facebook, Twitter, Instagram, YouTube, and LinkedIn.

The platform offers various management features for publishing and sharing content, monitoring mentions, and reporting to let you know not just levels of engagement, but also how these translate into actual business metrics. These tools are available as part of the HubSpot Marketing Hub, allowing you to use them in conjunction with a range of other focused marketing tools.

With HubSpot, you can not only monitor and manage your social media but also ensure that the work you put into it translates into some form of measurable business return. HubSpot is truly one of those companies that are simply driving innovation across every industry they touch.

10. Predis: Best AI Content Creation Platform

Generate Engaging Content Effortlessly with Predis

Predis is a social media creation platform that leverages artificial intelligence to generate targeted and engaging content for businesses. With this powerful AI social media tool, you can provide a basic one-liner about your business, and the platform returns post ideas complete with captions, hashtags, and creatives that are appropriate for your social media profile.

Predis selects the best templates and fills in text and images while applying your brand colors and fonts to creatives. The platform also gathers data from the user’s previous posts, comments, and interactions on social media networks to ensure that its recommendations are based on actual data rather than guesswork.

Another key feature of Predis is its ability to optimize each post for maximum performance, meaning that each post published has a higher chance of being seen and read by more people. Predis also pulls data from various competitors’ accounts, giving you insights into what other companies are doing right and wrong, so you can avoid making the same mistakes.

11. Phantom Buster: Best Social Media Automation Tool

Automate Your Social Media Tasks with Phantom Buster

AI Social Media Tools like Phantom Buster are powerful marketing automation solutions that allow you to automate various tasks on the web. From auto-scheduling posts to finding influencers, monitoring your brand mentions, automatically liking posts, and automating customer communication, Phantom Buster is a versatile AI social media tool that can help you generate business leads, marketing audiences, and overall growth. With its wide range of features and capabilities, Phantom Buster is one of the best AI social media tools available for businesses looking to streamline their social media efforts.

For Instagram, Phantom Buster offers automatic engagement with users through liking posts with specific hashtags and interacting with top posts related to the user’s niche. For LinkedIn, it allows users to automate connection requests and messages to leads found through Sales Navigator search or LinkedIn search, members of LinkedIn groups, people who view their profile, and those who liked or commented on posts.

Phantom Buster also enables users to automatically like their colleagues’ posts, invite connections to LinkedIn events and company pages, and monitor brand mentions on LinkedIn and Slack.


In conclusion, these are the best AI social media tools available on the market. By leveraging the power of artificial intelligence, these tools can help you streamline your social media efforts, save time, increase engagement, and ultimately grow your business.

From content creation and scheduling to analytics and competitor analysis, these AI social media tools offer a wide range of features to help you achieve your marketing goals. Whether you’re a small business owner, a marketing agency, or a large corporation, there’s an AI-powered social media tool out there that can meet your needs.

We hope this list will help you choose the right software for your business. Take advantage of the free trials and discounts offered by these platforms to explore their capabilities and find the one that suits your needs best. By incorporating these AI social media tools into your marketing strategy, you’ll be well on your way to revolutionizing your social media presence and driving unparalleled results in 2024 and beyond.


What is AI used for in social media?

AI is used for a variety of tasks in social media, including:

  • Content Creation: AI can help generate ideas for posts, write captions, and even create visuals like images and videos.
  • Content Scheduling: AI tools can analyze your audience data and suggest optimal times to post for maximum engagement.
  • Community Management: AI-powered chatbots can answer basic questions and interact with your audience on social media platforms.
  • Social Listening: AI can monitor social media conversations for brand mentions, industry trends, and competitor analysis.
  • Content Performance Optimization: AI can track the performance of your social media posts and provide insights to help you improve future content.

What is the AI tool to create social media content?

There are many AI tools available to help create social media content. Here are a few examples:

  • Jasper: This AI tool allows you to create various content formats, including social media posts, by providing it with a starting point like a headline or a few keywords.
  • Later: This platform offers AI-powered suggestions for content ideas, hashtags, and optimal posting times based on your audience and historical data.
  • ContentCal: This tool uses AI to analyze your existing social media content and identify what resonates best with your audience, helping you refine your content strategy.

What is the best AI tool for Instagram posts?

There’s no single “best” AI tool for Instagram posts, as the ideal choice depends on your specific needs and budget. Here are a few options to consider:

  • Pictory: This tool allows you to create engaging Instagram videos from text or blog posts using AI-powered automation.
  • InShot: This app offers various AI-powered features like video editing tools and automatic caption generation for your Instagram videos.
  • Sked Social: This platform includes AI features to analyze your Instagram audience and suggest relevant hashtags and captions to optimize your posts.

How to use AI in Instagram?

There are several ways to leverage AI for your Instagram presence:

  • Use AI caption generators: These tools can help you create compelling captions for your photos and videos, saving you time and effort.
  • Explore AI-powered hashtag generators: Identify relevant and trending hashtags to increase the reach of your Instagram posts.
  • Utilize AI for content optimization: Analyze your Instagram insights with AI tools to understand what types of content resonate most with your audience and tailor your future posts accordingly.
  • Experiment with AI-powered video editing tools: Several platforms offer AI features that can automatically edit and enhance your Instagram videos.

Remember, AI can be a powerful tool to streamline your social media workflow and enhance your content creation process. However, it’s important to maintain your brand voice and personality in your social media interactions, even when using AI-generated content.

We strongly recommend that you check out our guide on how to take advantage of AI in today’s passive income economy.