How I Cracked the Code for Passive Income on Medium and Earned Thousands
Passive income on Medium has become my unexpected goldmine, turning a single article into a $6,000 windfall. This journey began with a simple idea and blossomed into a life-changing experience. As I share my story, I’ll reveal the strategies that propelled my success and offer insights to help you achieve similar results. Whether you’re a seasoned writer or just starting out, these tips can elevate your Medium game and potentially unlock substantial passive income streams.
The path to passive income on Medium isn’t always smooth, but with the right approach, it can be incredibly rewarding. In this article, I’ll walk you through my process, from conception to execution, and highlight the key factors that contributed to my article’s viral success. We’ll explore the power of strategic content creation, the importance of understanding your audience, and the techniques that can keep your work relevant in Medium’s ever-changing algorithm.
We strongly recommend that you check out our guide on how to take advantage of AI in today’s passive income economy.
Table of Contents
The Unexpected Surge: My Passive Income Journey on Medium
When I first started writing on Medium, I never imagined that a single article could generate thousands of dollars in passive income. Like many writers, I was content with modest earnings, typically ranging from $50 to $300 per month. This steady trickle of passive income on Medium was the result of about 160 articles published over two years. It was a slow but consistent journey, and I was grateful for every cent earned.
However, everything changed in September when I experienced an unprecedented surge in earnings. That month, my passive income on Medium skyrocketed to $1,871. October brought in an additional $3,444, followed by $1,350 in November. In just three months, I had earned a staggering $6,665 – more than I had ever imagined possible from my writing on the platform.
The most remarkable aspect of this sudden windfall was that 93% of the income came from a single article. This piece, titled “To Retire 10 Years Early, Stop Buying These 10 Things,” became the cornerstone of my passive income on Medium. Published on September 12, 2022, it quickly gained traction and continued to perform well in the algorithm for months.
Breaking Down the Numbers: A Closer Look at My Viral Article
Let’s dive into the specifics of this viral article that revolutionized my passive income on Medium. Since its publication, it has generated over $6,000 in revenue, a figure that still amazes me. The article garnered an impressive 128,000 views, with readers spending an average of three minutes engaging with the content. These metrics played a crucial role in its success within the Medium ecosystem.
What’s even more astonishing is the return on investment in terms of time. The entire process of creating this article – from conceptualization to research, writing, editing, formatting, and publishing – took approximately three hours. This translates to an hourly rate that most writers can only dream of, highlighting the potential for substantial passive income on Medium when you hit the right note with your audience.
The Power of Repurposing Content
One of the key strategies that contributed to my success in generating passive income on Medium was content repurposing. I didn’t set out to write articles specifically for Medium. Instead, I started by creating content for other platforms and then adapting it for Medium. This approach not only saves time but also allows you to test ideas across different mediums and audiences.
In the case of my viral article, the content originated as a piece for another platform. By repurposing this content for Medium, I was able to tap into an audience that was hungry for financial advice and lifestyle tips. This strategy of cross-platform content creation has become a cornerstone of my approach to maximizing passive income on Medium.
Five Strategies for Replicating Success on Medium
After reflecting on the factors that contributed to my article’s success, I’ve identified five key strategies that can help other writers increase their chances of generating significant passive income on Medium. These tips are applicable not just to Medium writers, but to content creators across various platforms.
Strategy 1: Double Down on Previous Winners
The first and perhaps most crucial strategy for boosting your passive income on Medium is to iterate on past successes. My viral article was actually a sequel to a previous piece that had performed well. The original article was titled “If You Want to Retire 5 Years Early, Stop Buying These 5 Things.” For the follow-up, I doubled the stakes, aiming for 10 years early retirement and listing 10 items to avoid.
This approach of building on previous successes is a powerful way to leverage what you already know works. It allows you to tap into an audience that has already shown interest in a particular topic while providing fresh, expanded content. The result? My passive income on Medium from this article more than tripled compared to its predecessor.
Strategy 2: Provide Actionable Advice
The second key to unlocking substantial passive income on Medium is to focus on providing advice that your readers can implement immediately. While the overarching theme of my article – retiring a decade early – is a long-term goal, I made sure to include tips that readers could act on right away. This included suggestions like investing in index funds, reevaluating gym memberships, and checking credit card interest rates.
By offering a mix of long-term goals and immediate action items, you create content that feels both aspirational and practical. This approach resonates with readers and encourages them to engage more deeply with your work, which in turn boosts your visibility and potential for passive income on Medium.
Strategy 3: Embrace Controversy (Within Reason)
While it might seem counterintuitive, a little controversy can go a long way in boosting your passive income on Medium. Comments are a crucial factor in Medium’s algorithm, and people are more likely to comment when they disagree with something. In my viral article, I intentionally included some potentially polarizing advice, such as suggesting readers consider artificial Christmas trees over real ones.
This strategy resulted in over 260 comments on the article, many of them disagreeing with various points. While it’s important not to be deliberately inflammatory, having an opinion and not being afraid to express it can significantly increase engagement. This engagement, in turn, signals to Medium’s algorithm that your content is worth promoting, potentially leading to more views and increased passive income.
Strategy 4: Cut the Fluff and Respect Your Readers’ Time
In the world of online content, brevity is king. To maximize your passive income on Medium, it’s crucial to get to the point quickly and maintain a concise writing style throughout your article. I’ve found that long introductions can actually hurt engagement. Instead, I aim to hook readers with a brief, compelling opening and then dive straight into the meat of the content.
Keep your paragraphs short – ideally no more than two to three sentences. This makes your content easier to skim and more visually appealing. My viral article was about 1,200 words, which is actually 25% shorter than the original script I based it on. Remember, editing is just as important as writing. I always sleep on my drafts and come back for a final edit, specifically looking for elements I can remove without losing the essence of the piece.
Strategy 5: Incorporate Visual Elements Throughout
While many writers focus solely on the text, incorporating images throughout your article can significantly boost engagement and, consequently, your passive income on Medium. I’ve noticed an uptick in views and read time since I started including relevant images throughout my articles, not just a hero image at the top.
Images serve multiple purposes: they break up text-heavy sections, making your article more visually appealing; they can illustrate key points, enhancing understanding; and they make your content more memorable. While it’s tempting to skip this step when you’re eager to publish, taking the time to select and insert relevant images can make a substantial difference in your article’s performance and your potential for passive income on Medium.
Additional Observations and Tips for Medium Success
Beyond the five main strategies, I’ve made several other observations that have contributed to my success in generating passive income on Medium. These insights, while perhaps less significant individually, can collectively make a substantial difference in your Medium performance.
The Long Tail of Medium Revenue
One interesting aspect of passive income on Medium is the ‘long tail’ effect on revenue. Even after an article’s views start to decline, revenue often continues to trickle in. This means that a successful article can continue generating passive income long after its initial viral period. Don’t be discouraged if you see view counts dropping – your earnings may still be holding steady.
The Importance of Internal Views
When it comes to maximizing passive income on Medium, internal views are crucial. These are views from Medium subscribers, which are the ones that generate revenue. In my viral article, 88% of views were internal, which significantly contributed to its earnings. Focus on creating content that appeals to Medium’s subscriber base to increase your chances of success.
The Power of Publications
While it’s not necessary to be published in a major Medium publication to go viral, being part of a publication can boost your visibility. I created my own publication for fun, but I’ve found success both within publications and posting independently. Experiment with both approaches to see what works best for you and your passive income goals on Medium.
Leveraging Your Success: Beyond Direct Article Earnings
The benefits of a viral article extend far beyond the immediate earnings. Here are some additional ways I was able to leverage my article’s success to further boost my passive income on Medium.
Referral Income: The Gift That Keeps Giving
One of the most exciting outcomes of my viral article was the boost in referral income. By including my Medium referral link at the bottom of the article, I was able to convert non-paying readers into Medium subscribers. This increased my monthly referral income from about $15 to $145. While it has dropped slightly since then, this additional passive income stream remains significant.
Always remember to include your referral link in your articles. It’s a simple step that can lead to a substantial increase in your passive income on Medium over time.
Growing Your Audience: Followers and Email Subscribers
Another valuable result of my viral article was the growth in my Medium following. I gained approximately 1,200 new followers and 90 email subscribers from this single piece. This expanded audience provides a solid foundation for future success, increasing the likelihood that subsequent articles will perform well and generate more passive income on Medium.
Building a loyal following on Medium is a long-term strategy for sustainable passive income. Each new follower represents a potential reader for your future articles, increasing your chances of creating more viral content and generating consistent earnings.
Conclusion
Cracking the code for passive income on Medium has been an exhilarating journey. From a single article that generated $6,000 to the valuable lessons learned along the way, this experience has transformed my approach to writing and content creation. By implementing the strategies outlined in this article – doubling down on previous successes, providing actionable advice, embracing controlled controversy, respecting readers’ time, and incorporating visual elements – you too can increase your chances of achieving similar results.
Remember, success on Medium isn’t just about one viral hit. It’s about consistently applying these principles, learning from each article you publish, and gradually building your audience. The potential for passive income on Medium is significant, but it requires dedication, strategy, and a willingness to adapt.
As you embark on your own journey to maximize your passive income on Medium, keep these lessons in mind. Experiment with different approaches, analyze your results, and don’t be afraid to take calculated risks. With persistence and the right strategies, you might find yourself sharing your own story of unexpected success and substantial passive income on Medium.
Your path to significant passive income on Medium starts with your next article. So, what are you waiting for? Start writing, keep refining your approach, and who knows – your $6,000 article might be just around the corner. The world of passive income on Medium is waiting for you to make your mark.
We strongly recommend that you check out our guide on how to take advantage of AI in today’s passive income economy.