How to Deliver Premium AI Automation Agency Services: Your First $3000 Client Guide
Embarking on your journey to provide AI automation agency services can be both exhilarating and daunting. In this comprehensive guide, I’ll walk you through the process of servicing your first AI automation agency client, drawing from my real-world experience with a recent $3000 project. As the founder of Morningside AI, an AI development company and automation agency, I’ve helped businesses of all sizes create innovative AI applications and implement AI-powered solutions to boost productivity and revenue. Today, I’m excited to share my insights with you, aspiring AI automation professionals.
Let’s dive into the world of AI automation agency services and explore how you can deliver exceptional value to your clients.
We strongly recommend that you check out our guide on how to take advantage of AI in today’s passive income economy.
Table of Contents
The Client Acquisition Process
Before we delve into the nitty-gritty of servicing clients, it’s crucial to understand how to acquire them. While I currently generate most of my leads through YouTube, I’m developing a lead generation and cold outreach method that I’ll share with you in future content. Stay tuned for that valuable information by subscribing to my channel and hitting the notification bell.
For those eager to get started immediately, I invite you to join our Discord community. There, you’ll find a group of motivated individuals at various stages of their AI automation agency journey. I host weekly workshop calls and Q&A sessions, providing personalized guidance and support. You’ll also have the opportunity to network with like-minded professionals and share experiences.
Identifying Client Needs
When it comes to AI automation agency services, your primary goal is to identify and fulfill your client’s needs. For the case study we’ll be examining, our client required an outward-facing chatbot capable of:
- Lead nurturing
- Lead capture
- Conversion event promotion
- Customer support through a custom knowledge base
As you begin offering AI automation agency services, it’s essential to focus on low-hanging fruit, especially for your first clients. Chatbots, like the one we’ll discuss, are an excellent starting point. They offer tangible value to businesses across various industries and niches.
Planning Your AI Automation Agency Services
Once you’ve identified your client’s needs, it’s time to plan your AI automation agency services. This involves several key steps:
- Analyzing the client’s business to determine how AI can reduce expenses and increase ROI
- Requesting specific requirements from the client (e.g., custom knowledge base information)
- Discussing objectives and desired outcomes with the client
- Creating a visual representation of the chatbot flow using tools like Figma
The Importance of Visual Planning
In my AI automation agency services, I use Figma to create a diagram of the conversation flow. This visual aid helps both you and your client understand the chatbot’s structure, including:
- Questions to be asked
- Information to be captured
- Conversation pathways
By presenting this visual plan to your client, you can easily make adjustments and get approval before moving on to the building phase.
Building Your AI Solution
When it comes to AI automation agency services, the building phase is where your technical skills shine. For this particular client, I used a combination of Botpress and Stack AI to create a powerful, functional chatbot.
Botpress: The Foundation
Botpress serves as the base of the chatbot, controlling logic and message sending. Its node-based system allows for:
- Message sending
- Information capture
- Conditional logic
- Custom code blocks
Stack AI: Enhanced Functionality
To add more complex functionality and improve knowledge base querying, I integrated Stack AI via APIs. This combination allows for:
- Better natural language processing
- More accurate responses to user queries
- Seamless integration with the Botpress framework
While I can’t provide an exhaustive tutorial on building with these tools in this article, I encourage you to join our Discord community for more in-depth discussions and workshops on these topics.
The Review Process
After building your AI solution, it’s time to enter the review phase of your AI automation agency services. This crucial step ensures that your deliverable meets the client’s expectations and functions as intended.
- Send a testing link to your client (Botpress makes this easy with their web chat integration)
- Encourage your client to thoroughly test the chatbot
- Request comprehensive feedback, including screenshots and detailed explanations
- Implement changes in batches rather than constantly communicating back and forth
By following this process, you’ll streamline your workflow and maintain efficiency as you take on more clients in your AI automation agency services.
Deployment and Handover
The final stage of your AI automation agency services involves deploying the solution and handing it over to your client. Here’s a step-by-step guide:
- Have your client create a Botpress account
- Ask them to add you as a collaborator
- Transfer the chatbot to their account
- Provide them with the necessary integration script for their website
- Offer guidance on customizing the chatbot’s appearance (CSS styling)
With these steps completed, you’ve successfully serviced your first AI automation agency client!
Scaling Your AI Automation Agency Services
To truly succeed in the world of AI automation agency services, you need to think beyond your first client. Here are some strategies to 5x your revenue per customer:
- Use chatbots as a “Trojan Horse” to gain trust and demonstrate your expertise
- Identify other areas in the client’s business where AI can add value
- Offer upsells and complementary services (e.g., lead integration, analytics)
- Propose internal AI solutions for content generation and team productivity
- Conduct full business audits and workshops to identify multiple AI implementation opportunities
- Transition clients to monthly retainers for ongoing AI optimization services
By implementing these strategies, you can transform your AI automation agency services from one-off projects to long-term, high-value partnerships.
Conclusion
Embarking on your journey to provide AI automation agency services is an exciting venture with immense potential. By following the steps outlined in this guide – from client acquisition to deployment and scaling – you’ll be well-equipped to deliver exceptional value to your clients and grow your business.
Remember, the key to success in AI automation agency services lies in continuous learning, adaptability, and a deep understanding of your clients’ needs. As you gain experience and expand your skillset, you’ll be able to tackle more complex projects and command higher fees for your expertise.
Stay tuned for upcoming content on how to sign your first AI automation client, including niche selection, prospecting, pitching, and pricing strategies. And don’t forget to join our Discord community and subscribe to my AI newsletter, “The Drip,” for the latest insights and tips in the world of AI automation.
With dedication and the right approach, you’ll soon be on your way to building a thriving AI automation agency. Good luck on your journey, and I look forward to hearing about your successes!
Frequently Asked Questions (FAQ)
What is an AI automation agency?
An AI automation agency is a specialized service provider that leverages artificial intelligence technologies to automate various business processes for their clients. These agencies focus on implementing AI-driven solutions to enhance efficiency, productivity, and revenue for businesses across different industries. AI automation agency services typically include:
- Developing and implementing custom chatbots
- Creating AI-powered content generation systems
- Automating data analysis and reporting
- Implementing machine learning models for predictive analytics
- Integrating AI solutions with existing business systems
AI automation agencies work closely with their clients to identify areas where AI can add value and then develop tailored solutions to address specific business needs.
How much does an AI automation agency make?
The income of an AI automation agency can vary widely depending on several factors:
- Size of the agency
- Expertise and reputation in the industry
- Types of services offered
- Client base and project complexity
While it’s difficult to provide an exact figure, successful AI automation agencies can generate significant revenue. Here’s a rough breakdown:
- Smaller agencies or freelancers: $50,000 – $200,000 per year
- Mid-sized agencies: $200,000 – $1,000,000 per year
- Large, established agencies: $1,000,000+ per year
It’s important to note that as AI automation agency services become more in-demand, the potential for higher earnings increases. Many agencies operate on a project-based model, with individual projects ranging from $3,000 to $50,000 or more, depending on the scope and complexity.
How to start an AI automation agency step by step?
Starting an AI automation agency requires careful planning and execution. Here’s a step-by-step guide to get you started:
- Develop your AI skills: Master key AI technologies and programming languages.
- Choose your niche: Focus on specific industries or types of AI automation.
- Create a business plan: Outline your services, target market, and financial projections.
- Establish your brand: Develop a strong online presence with a professional website and portfolio.
- Build a network: Attend industry events and join online communities to connect with potential clients and partners.
- Acquire your first clients: Start with small projects to build your reputation and gather testimonials.
- Deliver exceptional results: Ensure client satisfaction to encourage referrals and repeat business.
- Scale your operations: As you grow, consider hiring additional team members or partnering with other professionals.
- Stay updated: Continuously learn about new AI technologies and industry trends to remain competitive.
- Implement effective marketing strategies: Utilize content marketing, social media, and paid advertising to attract new clients.
How much do automation agencies charge?
The pricing for AI automation agency services can vary significantly based on several factors:
- Project complexity
- Time required for implementation
- Level of customization
- Ongoing support and maintenance needs
Here’s a general overview of pricing models and ranges:
- Project-based pricing:
- Small projects: $3,000 – $10,000
- Medium projects: $10,000 – $50,000
- Large, complex projects: $50,000+
2. Hourly rates:
- Junior AI developers: $50 – $100 per hour
- Senior AI developers: $100 – $250 per hour
- AI consultants/specialists: $150 – $500 per hour
3. Monthly retainer:
- Small businesses: $2,000 – $5,000 per month
- Medium-sized businesses: $5,000 – $15,000 per month
- Large enterprises: $15,000+ per month
4. Value-based pricing:
Some agencies charge based on the value they provide, which can result in higher fees but is often tied to performance metrics or ROI.
When determining your pricing strategy, consider your expertise, the value you provide, and your target market. As you gain experience and establish your reputation in AI automation agency services, you can gradually increase your rates to reflect your growing expertise and the high-value solutions you deliver.

We strongly recommend that you check out our guide on how to take advantage of AI in today’s passive income economy.